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時間:2022-08-17 來源:本站 點擊:258次

Chinese international Li Lei to join Swiss club Grasshopper Zurich******

BEIJING, Dec. 20 (Xinhua) -- Swiss Super League side Grasshopper Zurich announced on Monday that Chinese left-back Li Lei will join the club in January 2022.。

"Playing football in Europe has been a dream since I was a child. It's a very precious opportunity for a player of my age. I want to experience a new environment and see what I can do in Europe," said Li, who currently plays for Chinese Super League (CSL) club Beijing Guoan.。

29-year-old Li helped Guoan win the 2018 Chinese FA Cup, and was named in the CSL's Team of the Year in 2019, also making his international debut in March that year.。

"We are really happy to see Li join our club. He is a Chinese international and can bring a lot of experience to the team. We hope he can adapt to Swiss football and culture well and help the team in the rest of the season," read a Grasshopper Zurich statement. Enditem。

Peruvian striker Guerrero leaves Internacional******

RIO DE JANEIRO, Oct. 26 (Xinhua) -- Former Bayern Munich striker Paolo Guerrero has parted ways with Internacional by mutual consent, the Brazilian Serie A club said on Tuesday.

The 37-year-old Peruvian, whose contract had been due to run until December, scored 32 goals in 72 appearances for Internacional after joining the club from Flamengo in August 2018.

"By common accord, Sport Club Internacional and Paolo Guerrero have agreed to the early termination of the player's contract," the Porto Alegre side said in a brief statement. "The club thanks you and wishes you success," it added.

Guerrero, who is Peru's all-time leading scorer with 38 goals in 107 international appearances, struggled to command a starting berth for Inter after returning from a serious knee injury in May.

He has been linked with a possible move to Peru's Alianza Lima while clubs in Mexico and the United States have also reportedly shown interest in the forward. Enditem

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Economic Watch: CIIE helps exhibitors find access to Chinese market******

SHANGHAI, Nov. 9 (Xinhua) -- Influenced by a new type of consumers and buoyed by the upcoming shopping season in China, exhibitors at the ongoing China International Import Expo (CIIE) have been showcasing more varied products and new marketing methods.。

The 4th CIIE, held in Shanghai on Nov. 5-10, has drawn nearly 3,000 businesses from 127 countries and regions. Many of them have brought tailored products and services for the expanding Chinese market.。

The art category is a new zone at this year's exhibition, presenting luxurious paintings and creative cultural products for high-end consumers. Many exhibitors brought novelties such as stationery, cups and ornaments featuring elements designed by famous artists.。

With the 2022 Beijing Winter Olympics approaching, products related to winter sports are highlighted at the CIIE. Companies are exhibiting new boards, smart outwears and other cutting-edge equipment to attract Chinese consumers.。

China has been working on getting 300 million people involved in winter sports while statistics showed that Chinese people spent 13 times more money from a year before on ski and snowboard products in the last ski season.。

In recent years, blind boxes -- a small toy box whose content is unknown before opening -- and other novel toys have gained popularity in the Chinese market, especially with strong demand from young consumers. In order to tap into the trend, CIIE exhibitors have adjusted their strategies not only with diversified products and services but also more eye-catching packages and stylish booth gifts.。

Moreover, many exhibitors have oriented their marketing channels to cater to Chinese consumers' habits.。

Theland, a New Zealand dairy company in Shanghai for its fourth consecutive CIIE show, has been showing visitors the company's homepage and mini-program on Chinese social media platforms. It also set up a live-stream channel to introduce their products to online Chinese buyers.。

Such kind of e-commerce practice was rarely seen during the first CIIE as few exhibitors had social-media accounts in 2018, let alone accounts on Chinese platforms. In the 2019 edition, companies familiar with Chinese consumers started to use QR codes -- a type of matrix barcode containing data. Then at the third CIIE, live-streaming became a trendy marketing method.。

From QR codes to live-stream marketing, foreign sellers are getting closer and closer to Chinese consumers. One essential reason for this change is the high-degree digitalization of the Chinese market, said He Ying, director of strategy consulting at KPMG China.。

As Chinese consumers are planning for the year-end shopping season following the expo, which includes the "Double 11" shopping spree falling on Nov. 11 and the New Year celebration, CIIE participants are trying their best to adjust to new trends in China and seize the opportunities of the booming market. Enditem。

残特奥会开幕期间 西安公交调整10条公交线路******












华商报记者 赵瑞利




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